The Punta Gorda/Englewood Beach Visitor & Convention Bureau is pleased to announce the hiring of Ms. Wendie Vestfall as the organization’s Tourism Development Director. Ms. Vestfall will carry forward the Bureau’s work of promoting tourism to Charlotte County. Her first day was Feb. 20.
Prior to relocating to Charlotte County, Vestfall was the President of Kent County Tourism in Dover, Del.
During her tenure, she led the creation of the destination’s brand called “Delaware’s Quaint Villages.” The new brand led to a 9 percent increase in Tourism Tax in 2018. In its first year, the brand campaign created an economic impact for the region of $14.3 million.
She previously worked as the Marketing & Communications Director for Discover Prince William & Manassas, Va., and brings over 28 years of marketing and public relations experience.
During calendar year 2017, Charlotte County welcomed an estimated 422,500
visitors, tourism generated an estimated $380,841,400 in direct expenditures, and made an estimated $580,783,200 million economic impact.